What is the Creative Commons? The Creative Commons is a non-profit organization that develops and supports legal and technical infrastructure that optimizes digital creativity, sharing, and innovation. Stanford Law Professor, Lawrence Lessig, founded the Creative Commons in 2001. The Creative Commons was created, in part, as an antithesis to the Copyright Act. Proponents of the Creative Commons believe that the Copyright Act prevents sharing and stifles creativity. The organization states, “Creative Commons licenses provide simple, standardized alternatives to the “all rights reserved” paradigm of traditional copyright.” It is estimated that there are over 300 million works licensed under Creative Commons. Despite overwhelming popularity, the Creative Commons is not immune to criticism. Opponents, like Dr. Péter Benjamin Tóth, a member of the Hungarian Copyright Expert Group, argues that current copyright law already meets the Creative Commons’ objectives. Tóth further asserts that the Creative Commons’ “some rights reserved” slogan in contrast to Copyright’s “all rights reserved” creates a false dichotomy. Other critics, however, support revision of the Copyright Act, but, at the same time, believe the Creative Commons is a mere quick-fix remedy that does nothing but distract attention from the issue of actual revision. The issue of revision has gained widespread attention. Such attention is largely due to the popularity of musical genres, like hip hop and electronic music, whose instrumentals are traditionally built upon its producers chopping and looping recorded music produced by other artists. This process is called sampling. However, sampling is not a new creative phenomenon. Artists and inventors have been sampling for a very long time. For example, Johannes Gutenberg, inventor of the printing press-a device responsible for the print revolution- sampled the work of other inventors. Practitioners of artistic movements, such as surrealism, pop art, and modern art, also use samples in their artwork. Sampling and building upon another person’s creativity plays an important role in the world of innovation. The issue is, however, which law is better suited to optimize creativity and innovation, while simultaneously protecting an artist’s work.